Manager, Key Account Marketer, Financial Services

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KPMG is currently seeking a Manager, Key Account Marketing to join our Marketing organization.
Responsibilities: Develop marketing plans that prioritize account goals and drive client demand, focused on tailored and measurable account-based marketing and client experience initiatives such as client events, collateral, share forums, digital and social programs Create and execute strategic relationship development programs that align to the client journey by activating and deploying relevant industry and functional marketing campaigns to clients and targets at top financial services clients Manage contacts, client activity and data integrity which includes campaign management, follow up activities and tracking and reporting Apply an understanding of the firm brand, solutions, corporate assets, industry trends and data driven insights to drive demonstrable growth for each assigned account Share and enable account-based marketing and strategic account management best practices across the account team, global, national and industry networks Support sales and the account lead partners to foster and grow strategic client relationships; identify external client relationships mapped to buyer groups that feed account growth and strategic marketing plan Qualifications: Minimum five years of recent marketing, account management or relevant experience, preferably in a professional services or financial services environment; Salesforce experience preferred Bachelor's degree from an accredited college or university Excellent communication skills and ability to work closely with senior leadership Progressive and strategic account management and account-based marketing strategy on large global or complex accounts, preferably financial services/insurance accounts Understanding of Salesforce including Campaigns, Leads/Contacts, Accounts/Clients, Activities, and Reporting Experience using Trailheads, Dashboards, Analytics Studio, and Opportunities is a plus; experience leveraging CVENT, Introhive, BoardEx also a plus KPMG complies with all local/state regulations regarding displaying salary ranges.
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In addition, the firm is proud to offer a comprehensive, competitive benefits package, with options designed to help you make the best decisions for yourself, your family, and your lifestyle.
Available benefits are based on eligibility.
Our Total Rewards package includes a variety of medical and dental plans, vision coverage, disability and life insurance, 401(k) plans, and a robust suite of personal well-being benefits to support your mental health.
Depending on job classification, standard work hours, and years of service, KPMG provides Personal Time Off per fiscal year.
Additionally, each year the firm publishes a calendar of holidays to be observed during the year and provides two firmwide breaks each year where employees will not be required to use Personal Time Off; one is at year end and the other is around the July 4th holiday.
Additional details about our benefits can be found towards the bottom of our KPMG US Careers site at “Benefits & How We Work”.
Follow this link to obtain salary ranges by city outside of CA: https://www.
kpmg.
us/work-for-kpmg/pay-transparency.
html/?id=3647_9_24 KPMG LLP (the U.
S.
member firm of KPMG International) offers a comprehensive compensation and benefits package.
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In some circumstances, clients also may require proof of vaccination or testing (e.
g.
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